1. Optimize Google My Business listing
Google My Business listings (formerly called Google Places) and web pages are ultimately what rank due to fundamental local SEO efforts. Of the two, Google My Business listing can produce quickest results because you don’t even need a website to rank. From these listings, potential customers can visit your website, call your phone number and ask for driving directions through Google Maps.
Getting your properly listed across the top citation (business name, address, and phone number) sources starts with a submitting your business to all major data aggregators so they are not pushing incorrect information to top directories such as Yelp and Yellow Pages. After ensuring correct data being feed around the web, I conduct and audit to see what needs to be cleaned up which is often due to duplicate listings, a business name change, or move to a new location. In the last step I ensure your business is listed across the top generic, local, and niche business directories.
Optimizing your website starts with a comprehensive audit of existing content, additional pages needed, technical, and local-specific aspects. After you approve my recommendations, I will implement each suggestion or work with your web team to do so.
Technical Onsite SEO optimization:
1. Review Strategy
Getting positive reviews is often the quickest that can be implemented among the five pillars of local SEO, so I will help you start this process in the first month by understanding your business and consult you on the best way to continually acquire reviews from satisfied customers on Google and other important websites.
2. Link Building
Creating social media profiles and additional citations are the two main parts of foundational link building. This is important because Google looks to reward established local businesses with higher rankings–not fly-by-night boiler rooms. Legitimate businesses who have their act together online often put time into their social media presence and ensure their business is listed in as many quality places possible.
The Starter package is a 12-month project designed to build the proper foundation every local small business needs to get started online. This package includes full optimization of your business listings, website, and consulting your in-house review process over the first 3 months to start driving traffic and new leads by ranking for your brand name and multiple keywords + city names.
Can you guarantee higher rankings?
No, nobody can guarantee higher rankings because they do not own Google. All rankings aside from Google AdWords are earned. In contrast, I can guarantee you the most prominent ad in a magazine I own for an agreed upon fee. However, I am 100% confident your rankings will increase because I only take on clients whom have room for improvement.
Do I have to sign a 12-month contract?
No, while each package is a 12-month strategy, you cancel at anytime with 30 days notice sent via email.